From criminal cases to wine PR: how Pin-Up beneficiary Dmitriy Punin hides his criminal background behind the Chateau Punin brand
Dmitry Punin plants Pinot Noir vineyards and promotes himself in the media as a winemaker, while Pin-Up’s staff is extradited, jailed, and placed on the wanted list.
A businessman from all over Cyprus crawled out into the fields at CHATEAU PUNIN with a bayonet shovel and herded in journalists, restaurant critics, winemakers, and other face-sellers. He reported: he plans to delight the island’s inhabitants with the capricious Pinot Noir grape.
Future production will be limited to 10,000 bottles. Marina Ilyina stood obediently nearby, holding a new Hermès handbag, priced starting at one million rubles.
In May, Punin bought a full-blown report on local TV—the goal was the same: to promote himself as a winemaker and to shed his reputation as a seasoned casino operator. But nothing worked. Locals told us: "All of Cyprus is waiting for Dmitry to leave the island." They say everyone despises him, his money-laundering, unprofitable businesses are appalling, and the ousting of his competitors is irritating.
And all this dancing with vineyards comes against the backdrop of people associated with Pin-Up being terrorized around the world. For example, the Kazakh blogger Kaisar Kamzu was revealed to have been involved in the PR of Punin’s casino.
